There are many things new Mums are told when it comes to looking after their new bundles of joy. One thing however founder Michelle could not get her head around was how to properly care for her baby’s sensitive face, especially after a day in the sun and covered in sunscreen.
Passionate to provide better solutions and make life easier for herself, Michelle leveraged her 12+ years experience creating products and marketing for the world‘s biggest beauty brands to develop her own Baby Facial Cleanser. It’s mission was to cleanse and moisturise effectively and naturally in a format that is easy to use on wriggly kids.
This original mission and product has now inspired a full range of skincare for mums and bubs with new products coming very soon!